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Wednesday, February 25, 2009

Whiteport for home...Chic, Classical, Versatile & Timeless

I love white in interiors. White is such an easy base palette, it never dates, & always works regardless of your interior architecture. In my constant search for beautiful pieces, I was delighted to find the gorgeous online white homewares business, Whiteport.This is the brainchild of Jennifer McCabe, a Sydney business woman who in leaving the corporate world, discovered an unfilled niche for classic & timeless white interior homewares.

"Whiteport is a way of life; stylish, relaxed and comfortable. We believe every product we sell should improve your way of living. Our mission is to inspire a Whiteport lifestyle in every home. Whiteport offers a unique range of premium and affordable lifestyle products, all themed around a stylish white palette. Why white? Because white products are simple, timeless and complement any colour scheme. “There are no limitations when you decorate with white,” Jennifer states.
Share what Jennifer has created in her divine Sydney home, in the February 2009 issue of Home Beautiful (pp 22-27), & visit to see the gorgeous pieces you can find for your own home haven!


  1. Hi Clare,
    Thank you so much for stopping by my blog! I went through all your lovely stories and images and enjoyed it a lot. Thank you for the inspirations and also for including me in your favorites.

  2. Thank you for your lovely comments! Your blog is just divine, and full of inspiration and gorgeous ideas, congratulations!! I look forward to sharing many more with my blog colleagues throughout 2009!!!

    Best wishes,

    CJ :-)